23 Apr 2018
TV Programme Ignites French Chateau Interest

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Leggett Immobilier - The French Estate Agents

Leggett Immobilier reports a dramatic increase in Brits looking to buy French chateaux thanks to the success of two Channel 4 programmes.

Escape to the Chateau airs on Channel 4, Sundays at 19h00 GMT. The new series launched on 18th March.

Escape to the Chateau: DIY airs on Channel 4, Tuesdays at 16h00 GMT

Jane Berry, head of Leggett Prestige, comments:

"Our marketing and IT teams were baffled as to why the chateaux pages on our website had sudden spikes in interest each week, until they worked out that they were linked to the TV programmes.  Viewers were literally switching off the TV, firing up their ipads and looking at what is available.

We have seen a huge jump in website visitor numbers straight after each episode, indeed our dedicated Chateau page shows an 800% increase in traffic over the past month compared to the same period last year.

It's not just window shopping though - the enquiries are turning into sales, particularly for chateaux that are under one million euros.

We know that France is popular with British buyers due to the Brexit backlash, but it appears that Channel 4 is creating quite a niche market in people looking to escape to their very own chateau."

Please contact Mary Hawkins - mary@leggett.fr for any further information.

-ENDS-