Attachments
13 Mar 2026
Award-winning housebuilder The Hill Group is set to launch Elmstead, a thoughtfully designed new residential development in Wokingham, in partnership with Sovereign Network Group (SNG). Offering a collection of high-quality family homes set within a rich natural landscape due to launch on 21 March 2026, Elmstead will provide two, three and four-bedroom homes, carefully considered for young and growing families to combine contemporary living with a strong connection to the outdoors.
Set in the sought‑after Nine Mile Ride area, Elmstead blends effortlessly into its peaceful rural surroundings, framed by mature woodland and open heath. Designed with families in mind, it offers excellent transport links while preserving a calm, village‑like feel. Meandering paths link landscaped gardens and generous green spaces, encouraging a slower pace of life without losing easy access to the everyday amenities of the nearby village.
Each home at Elmstead has been finished to a high standard, balancing beautiful design with family-friendly practicality. Interiors feel homely yet modern, with the private sale homes enjoying timber staircases, Amtico flooring in key living spaces, and luxurious underfloor heating on the ground floor. The architecture continues this refined approach outside, where striking, pitched slate roofs and a mix of classic red brick and sandstone brick give the homes both a classic and contemporary character.
Rebecca Littler, Group Sales and Marketing Director at The Hill Group, comments: "We are so proud to bring Elmstead to Wokingham. The new community will provide homebuyers with the best of both worlds: the peace and space of countryside living, with everything young and growing families need right on the doorstep. We've prioritised our buyers' needs by creating homes that feel genuinely comfortable and connected to nature, in a community where children can thrive and parents can easily commute to work."
Lisa Moran, Sales and Marketing Director at SNG, comments: “We're proud to be working in partnership with The Hill Group to deliver these much-needed homes at Elmstead. By combining our expertise and commitment, our strong working relationship will be key in delivering high-quality homes that will have a lasting impact on the Wokingham community.”
Sustainability is seamlessly integrated at Elmstead, with air-source heat pumps and photovoltaic panels providing renewable energy and supporting a more efficient way of living. The development adopts a 'Fabric First' approach, prioritising superior insulation and advanced construction methods to deliver long-term efficiency and reduced energy demand.
Beyond the tranquillity of the development, Wokingham itself offers a balanced rhythm of life. The town has evolved into a well-connected and modern destination while retaining a strong local identity. At its heart, the High Street and Broad Street provide a vibrant meeting place with a mix of independent retailers, national brands and everyday essentials.
In addition, Elmstead sits at the centre of a lively social landscape for residents to enjoy. Wokingham offers a varied dining scene with something for everyone to enjoy, from traditional pubs to modern European bistros. Families are particularly well catered for, with one of the area's most compelling features being the exceptional choice and ease of access to highly regarded local schools, such as The Holt School and St. Crispin's School. The town's strong reputation for educational excellence makes it an especially appealing setting for those looking to put down roots.
Living at Elmstead also allows residents to benefit from excellent transport connections. From Wokingham train station, direct services reach London Paddington in approximately 46 minutes, while Heathrow Airport is also accessible in around 46 minutes. Nearby Bracknell station offers further connections, with Reading just 20 minutes away, 48 minutes to Twickenham and 53 minutes to London Waterloo.
Elmstead represents a considered approach to today's family housing needs, where quality, sustainability and setting come together to create a place that feels both connected and peacefully secluded.
Prices for a two-bedroom private sale house start at £445,000. For further information on Elmstead visit https://www.hill.co.uk/elmstead or call 01344207049 or email elmstead@hill.co.uk. For further information on the affordable homes which will be released in the spring, visit https://sales.sng.org.uk/developments/sng-at-elmstead.
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For further media information, contact Hill or SNG account teams at The Oracle Group PR Agency: 020 8394 2821 or email: hillsales@oraclepr.co.uk/ sng@theoraclegroup.co.uk
About The Hill Group
The Hill Group is a top 10 housebuilder and one of the leading developers in London, the home counties, and the South. The company is renowned for its partnership ethos, specialising in the building of distinctive new places and communities where people want to live, work, and socialise.
In its 26th year, this family-run company has grown to establish itself as the UK's second-largest privately-owned housebuilder, with an impressive and diverse portfolio of projects ranging from landmark, mixed-use regenerations, and inner-city apartment developments to homes in rural communities.
Employing nearly 1000 people, the company operates from five strategically located regional offices including Bristol and Abingdon to help facilitate growth in the South West and the Midlands, with its head office based in Waltham Abbey, Essex.
Hill completed more than 2,800 homes in the last financial year and has a development pipeline of over 32,000 homes, including 10,200 with planning consent. Around half of its portfolio is in joint ventures to deliver a range of mixed-tenure developments, reflecting Hill's commitment to partnerships with government, local authorities, housing associations, and private clients.
Since the company was founded in 1999, Hill has won over 500 industry awards, including the esteemed title of WhatHouse? Housebuilder of the Year in 2015, 2020 and 2023. Most recently,
Canalside Quarter won Gold for Best House, and Hollymead Square won Gold for Best Sustainable Development at the 2025 WhatHouse? Awards.
Hill's dedication to delivering the highest quality homes and exceptional customer service has earned the housebuilder its 5-star status in the Home Builders Federation's annual Customer Satisfaction Survey for the past eight years. Hill is a registered developer with the New Homes Quality Board (NHQB) and follows the New Homes Quality Code (NHQC), a new industry standard to ensure high-quality homes and an exceptional customer experience. With a score of 4.8 out of 5, Hill is also ranked as the number one housebuilder on Trustpilot.
In addition, Hill is donating 200 fully equipped modular homes to local authorities and homeless charities as part of a £15 million pledge through its Foundation 200 programme, launched in 2019 to mark Hill's 20th anniversary.
For more information, contact The Oracle Group PR Agency on Tel: 020 8394 2821 or hill@oraclepr.co.uk
About SNG
SNG (Sovereign Network Group) is one of the largest housing associations, providing over 85,000 homes in areas facing some of the most acute housing need across London and the South of England, with an ambition to build an additional 25,000 homes over the next decade.
SNG is a leading builder of affordable homes, including for social rent, and it has a clear pathway to maximise its social and environmental sustainability through its ambitious Homes and Place Standard alongside its planned £100m Community Foundation.
SNG is a member of the G15 group of London's largest housing associations. The G15 is the collective voice of some of the leading organisations in the housing sector. Its members house one in ten Londoners and are the largest providers of affordable homes in the capital, building a quarter of all London's new homes, and owning or managing more than 600,000 homes.