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19 Mar 2026
At a time when many homebuyers may feel daunted by an unpredictable property market, Pennyfarthing Homes is committed to making the next move feel both achievable and exciting this spring. With a flexible £20,000 incentive available on selected homes from 1st March 2026*[1], the family‑owned housebuilder is helping buyers take their next step on the ladder in a way that works just for them. However you choose to use the £20,000 you will save on your move, this financial support is designed to make your new beginning smoother and more manageable. Pennyfarthing Homes believes every buyer should be able to move forward with confidence, and ready to start a new chapter that is full of possibility.
Sheetal Smith, Sales and Marketing Director at Pennyfarthing Homes, says: “Moving home can be stressful, and we want to make the journey feel lighter and smoother for our customers. Spring is a season of fresh starts and new beginnings, making it the perfect moment to take the step you've been waiting for. By offering our £20,000 incentive, we're helping to ease the financial pressures of moving or taking your first step onto the property ladder. You can use the incentive in the way that best supports your move, giving you greater freedom and flexibility. It's our way of showing that our expert team is here to help and offer guidance, and that we're ready when you are.”
This offer is available on selected homes at Danes Park, Oakwood Grove, Whitsbury Green and Potters Wood for a limited time on new reservations. Located in idyllic spots across Dorset and Hampshire, and on the edge of the sought-after New Forest National Park, the developments deliver beautifully designed, stylish homes that meet a wide range of buyers' needs.
Danes Park is Pennyfarthing Homes' latest development in New Milton in Hampshire, just moments from the town's scenic coastline. The development brings 164 homes to this lovely location, offering a mix of apartments, bungalows, and two‑ to four‑bedroom houses. With such a broad range of property types, Danes Park caters to a wide spectrum of buyers; from first‑time purchasers to growing families and downsizers.
Over in Fordingbridge, select homes at Whitsbury Green are also part of Pennyfarthing's exclusive offer. Providing a choice of spacious bungalows and modern family homes, the development is less than a mile from the historic market town, known as the gateway to the New Forest, and is part of a growing community with gorgeous, green open space and immediate access to woodland and riverside walks. The location combines rural calm with strong connectivity: Salisbury is under 25 minutes away, with direct trains to London in around 90 minutes, and Bournemouth's coast is just 30 minutes by car.
Potters Wood is an impressive collection of new homes, offering family-friendly houses and bungalows alongside stylish, modern apartments, which are an ideal option for both first-time buyers and investors. Located in the picturesque Dorset town of Verwood, the development provides easy access to over a thousand acres of park and forest at nearby locations. Peace, serenity and the beauty of nature are at the core of this carefully crafted new community.
Also in Dorset is Oakwood Grove, an exceptional new development of bungalows and houses that offer a range of sizes and layouts to accommodate buyer needs, all with sophisticated exteriors that pay homage to the local area. Located in the quaint village of Alderholt, the homes are centrally positioned, all while enjoying the renowned New Forest National Park on the doorstep.
What's more, Pennyfarthing Homes offers further ways to ensure customers feel reassured throughout their buying journey.
The Pennyfarthing Promise
The Pennyfarthing Promise is designed to provide buyers with peace of mind at every stage of the purchasing process. When a buyer selects a home at a Pennyfarthing development, the chosen plot is reserved and kept off the market for six weeks, allowing time to sell an existing property.
To support this, Pennyfarthing works with up to three local estate agents to agree an appropriate marketing price. A new home can be reserved for £150, which converts to a full £2,000 reservation fee once the buyer's current property is sold.
To further ease the move, Pennyfarthing contributes up to £10,000 towards estate agent fees, £1,500 towards solicitors' fees, £1,000 towards removal costs, and provides a £500 John Lewis gift card upon completion.
Your New Beginning with Part Exchange
Part Exchange should be a pathway to a fresh start, and not a burden. As a simple, more secure route to moving, Part Exchange can help customers plan with confidence in a few simple steps*[2]:
- They receive a guaranteed buyer for their existing property, with no estate agent fees to pay and no chain to manage.
- They benefit from independent valuations and a formal offer, providing clarity and certainty before making a commitment.
- They can choose a completion date that suits their circumstances and remain in their current home until their new Pennyfarthing property is ready.
For more information on the 'Ready When You Are' campaign or any other Pennyfarthing developments or offers, please visit www.pennyfarthinghomes.co.uk/, call 01425 613 958 or email sales@pennyfarthinghomes.co.uk.
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